This is my HSBC photo shopped work. These images work with the same word in each picture and also the slogan on the right which is 'the more you look at the world, the more you recognise what really matters to people. The word I have chosen to go with to go with these three different pictures is relief.
In the first image you see a pain killer tablet. When you take this you start to feel relieved and you start to feel better. In the middle one you see a WWE (world wrestling entertainment) you see a Roman Reigns celebrating a tough victory. It takes a lot of hard work and pain so for him to come out as victorious is a great achievement and especially a massive relief. In the last image you see a group of students or just there graduation hats being thrown up into the air. They would be relieved because they must've worked hard and put in the time and hours to get to this stage so again for them this a great achievement and again especially a massive relief.
Hi Tyriq
ReplyDeleteThis is a great advert. It looks professional and shows you have understood the concept. Well done.
WWW- Excellent analysis of your own work (the extension task) with a clear understanding of the concept of using one word that can be interpreted in three different ways by different audiences.
EBI- You could do with making sure that all 3 images are cropped and placed so that there are no gaps (see the last one). Could you consider the overall message of the campaign and its slogan? How is this connected to HSBC's message?